SEM Tools > Sponsored Links Networks > Contextual Contents/Text Ads

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* eBay AdContext Editor Kit PPC eBay Inc


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eBay AdContext is a simple, automated way to add relevant, real-time eBay listings to help maximize your ad profits. It will dynamically generate relevant listings, even when the content on your website has changed.

How to create an Ad

We will send out an announcement when eBay AdContext is available to the public. To be automatically included on the email list, sign up to the Affiliate program today!

Additional features include

  • New ad formats: text-only and flash.
  • Ad layouts combine listings with keyword and category content.
  • Many color schemes available.
  • New sizes added

- What is eBay AdContext? - eBay AdContext is our new contextual ad tool. It will scan the content of a Web site and automatically return relevant eBay ad content. For example, a Web site about sports could use eBay AdContext to display ads for sporting goods listings or eBay search results for memorabilia related to a specific sports team. When a user clicks on the eBay ad, they are led directly to the eBay site (either to the listing, the category, or the search results page).

- How does it work? - eBay AdContext was developed using eBay’s keyword selection technology, which uses proprietary eBay data to match contextual eBay ads to the Web page. The contextual ads take into account the popularity of certain keywords on eBay, not just the keywords on a given Web site, making them relevant to what people are actually shopping for on eBay.

- How do I use it? - Placing eBay AdContext on your website is easy - simply create your ad using our setup flow, and then copy the Javascript code into your Web page. eBay AdContext will then crawl your Web site and display contextual eBay content The ad content will update automatically as the content on your page changes.