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adMarketplace Keywords is powered by adMarketplace, a division of Conducive Corporation. adMarketplace provides an advertising marketplace for online sellers. Through AMP keywords, adMarketplace offers online sellers the ability to place advertisements for their Store or product on search engines and shopper-optimized web properties in the form of a text listing or banner ad. adMarketplace is a transparent, auction-based, pay-per-click system. The system enables online merchants to decide how much they are willing to pay-per-click per keyword, and allows Sellers to see what other merchants are currently bidding on the same keywords. Additionally, adMarketplace offers experienced service and account support for any questions or concerns that may arise.


Where should we send new customers?

  • My own website or store (create AMP Keywords account)
  • My eBay.com store or my own website (use eBay.com ID)
  • My eBay.de store (use eBay.de ID)

How does the auction for adMarketplace Keywords work?

As an online merchant, you bid the maximum cost-per-click (CPC) you are willing to pay anytime a user clicks on your ad. The ad is then ranked in the ad rotation relative to what the maximum CPC bid is for other sellers competing for the same keyword(s) in the system. The higher your CPC bid, the higher your ad is ranked in the ad rotation for that keyword, and the higher the likelihood that your ad will be shown first to a qualified buyer. The ads are served to shopping-minded users in response to a keyword search that contains one of your keywords.


Can I use adMarketplace Keywords even if I don’t currently have my own custom banner ad?

Yes, adMarketplace Keywords offers an Ad Creation Tool that allows you to create your own ads for free. The Ad Creation Tool enables you to create text box and flash banner ads within a few minutes using the preformatted templates. We have a variety of templates which are rotated automatically for you on shopper-optimized web properties. If you do have your own GIF format banner ad(s), you can easily upload them into the system during the Campaign Creation process.


How it Works

- 1. You create your ads and choose your keywords. Keywords are words or phrases related to your business. Get Keywords ideas.

- 2. People can simply click your ad to make a purchase or learn more about you. You only pay when people click on your ads. No fees. No minimum spend. No kidding.

- 3. Your ads appear across the Internet when people search for your keyword or go to a website related to your keyword. Learn more about where your ads appear.


Why it Works

AMP Keywords increases sales for thousands of online advertisers every day. Once exclusive to eBay, AMP Keywords is an easy way to drive high quality, low cost clicks to your online store or offering.

AMP Keywords combines the power of tens of thousands of online advertisers with cutting-edge technology to increase sales for online advertisers of ALL sizes through:

  • Simple Ad Creation and Keyword Selection. Learn More.
  • Clicks from Search Engines and Related Websites. Learn More.
  • Industry-leading Click Fraud Protection and conversion-based optimization.

Click-Fraud Protection

Our business is built on delivering high quality clicks to our advertisers. This is why we have two industry-leading methods to ensure quality.

First, we evaluate every click in real time with our ClickWatch technology. ClickWatch literally watches every page that displays adMarketplace’s PPC advertisements so that it can detect and block suspicious clicks as they happen.

Second, through our conversion-based optimization process, we evaluate our entire network of search engines and contextually targeted websites every day. When we find a partner who does not generate sufficient sales for our advertisers, we stop delivering advertising with them— even if there is no evidence of click fraud.

publisher-author
Conducive Corporation.
Version
2007
Created
2007/04/10
Updated
2007/07/10
Platform
All Platforms
Money Back
n/a
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