SEM Tools > Click Fraud Monitoring & Detection

Rating Name Update Type Publisher Price

* Who’s Clicking Who 2006/12 Solution PPC Audit Inc US$29.95


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Detect and Deter Click Fraud Optimize your PPC Campaigns!

Do you suspect your Competitors may be clicking on your Pay-per-Click Search Engine listings? Clicking across multiple search engines in order to escape detection? Depleting your Pay-per-Click Funds?

- Save money by deterring click fraud - After 5 (or more - you decide!) repeated clicks from a Pay-per-Click listing onto your website, our exclusive ClickMinder pops up to deter potential abusers. Completely optional, and can also be customized to fit your particular site’s needs. NOT Stopped by Pop-up Blockers!

- Track ALL Pay-per-Click Search Engines - Tracks each and every Pay-per-Click Search Engine - even ones most people have never heard of!

- Submit Reports to Search Engines for Refunds or Credit - Search Engines need proof that your repeated pay-per-clicks clicks are coming from the same user. Standard server logs cannot accomplish this. But our Auditing Tool tracks individual users - and can be used to legitimately establish fraudulent activity. And the fact that your data is collected by an independent agency adds even greater weight to the validity of your Pay-per-click tracking data.

- Get Detailed Regional Information on Where Your Clicks are Originating - Having clicks originating from a foreign country that you receive no business from is often suspected fraud. With WCW, you know exactly where your clicks are coming from, down to the country, region, and even the city.

- Detect repeated clicks across multiple Pay-per-Clicks - Example: If an abuser visits your site from Yahoo! Search Marketing, Google AdWords, Business.com, Microsoft Adcenter, and then twice from Sprinks, we will report that this user has visited your site six times. It is impossible for Pay-Per-Click Search Engines to protect you from this type of fraudulent behavior. (They are only able to audit activity stemming from their own service.)

- Detect AOL, Prodigy, and dial-up abusers who have multiple IPs - Detecting abusers coming from proxy servers has long been a difficult problem to overcome. Even your standard server logs cannot detect and track individual users coming from the same IP - but WhosClickingWho can! Enables you to catch abusers who are only clicking on your site once or twice a week to escape detection!

- Pay less per day than most people spend on their morning cup of coffee! - And never miss important events that affect your marketing campaigns! We help you stay current with our live Search Engine News feed! Ready to find out WhosClickingWho?


WhosClickingWho? works in two ways:

- 1. Detects Fraudulent Clicks - Our service tracks all of your clicks and provides you data on repeat clickers. You can use this 3rd party data to approach your PPC company about refunds.

- 2. Deters Fraudulent Clicks - When someone clicks on your PPC ads a specified number of times (you decide the threshold) our ClickMinder window will appear, telling them that we have observed them clicking on your PPC ads x # of times. receive a message on their screen telling them their clicks are being observed. You can customize this message to be as friendly, or as aggressive as you wish! We have found that the ClickMinder does an excellent job of deterring competitor click fraud - when people realize they are being tracked they stop!


WhosClickingWho Pricing Plan

1 Month Subscription
- 5,000 Clicks/month $29.95
- 50,000 Clicks/month $49.95
- 120,000 Clicks/month $79.95

1 Year Subscription
- 5,000 Clicks/month $219.95
- 50,000 Clicks/month $349.95
- 120,000 Clicks/month $699.95

publisher-author
PPC Audit Inc
License
Monthly Subscription
Created
2002/03/21
Updated
2006/12/25
Money Back
30 days
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