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Find out from the experts how to start and grow your online business and reach millions of customers by setting up shop on Amazon Amazon is the #1 online retail site, capturing the highest percentage (10 percent) of total retail traffic on the Web. Written by e-commerce experts, this insightful book shows you how to make Amazon an integral part of your online retail strategy-;no matter what you’re selling. You’ll learn how to sell goods on Amazon Marketplace, become a Pro Merchant, set up Paid Placements, use Amazon Auctions, establish an Amazon zShop, and more. The book also explains how to evaluate categories and sales methods, rise above the competition, and develop and test markets.

From the Back Cover

Turn your goods into gold on the world’s #1 online retail site

Amazon makes it easy for customers to find and purchase exactly what they want quickly and securely. How to Sell Anything on Amazon...And Make a Fortune! makes it easy for you to sell your merchandise to millions of buyers all over the world. Whether you want to start your own online business or extend a retail business, you’ll learn, step-by-step, how to set up shop on Amazon—and start making money—right away.

Get expert advice on determining what to sell and how to categorize your products. Find out how to sell items on Amazon Marketplace, become a Pro Merchant, set up Paid Placements, use Amazon Auctions, establish an Amazon zShop, and more. Start selling on Amazon today and include your products among “Earth’s Greatest Selection.”

Discover the selling secrets of Amazon

  • Develop listing and pricing strategies to beat the competition
  • List and sell items on Amazon Marketplace easily
  • Use Amazon Auctions to get the best prices for special items
  • Establish your own virtual storefront-an Amazon zShop
  • Promote your products by becoming an “Amazon Expert”
  • Use Paid Placements for maximum exposure
  • Develop targeted email marketing campaigns
  • Become an Amazon Pro Merchant
  • Distribute your own intellectual property through Amazon worldwide
  • Sell worldwide through Amazon’s international sites

Product Details

  • Paperback: 384 pages
  • Publisher: McGraw-Hill Osborne Media; 1 edition (January 23, 2006)
  • Language: English
  • ISBN: 0072262605
  • Product Dimensions: 9.1 x 7.7 x 0.8 inches
  • Shipping Weight: 1.4 pounds