Ad(words & sense) Tools directory :The right place to find the right tool

Click fraud is expected to reach $1.1B for 2005. By 2008, this is estimated to grow to $1.6B, an increase of over 45%. Investing in protection tools is critical.

Our research and development group have developed two distinct proprietary security tools that provide the technological backbone of our Click Verification Service:

• Tracker-Pro
• Scanner-Pro

Each tool analyzes click data to help identify suspicious online activity, giving you the verifiable evidence to resolve fraudulent click-through claims. These tools are frequently updated with critical information produced by the Clickrisk Intelligence Network.

 Clickrisk Scanner-Pro - Clickrisk Scanner-Pro is the only retroactive click fraud detection software and forensic analysis security tool that ensures the integrity of online ad click-through traffic. Scanner-Pro analyzes a marketer’s web server logs against thousands of dynamic checks to identify fraudulent activity that has occured in the past.

 Clickrisk Tracker-Pro - Clickrisk Tracker-Pro is the most advanced real-time click fraud detection solution available that ensures the integrity of online ad click-through traffic. Tracker-Pro captures clicks in real-time and performs thousands of dynamic checks to identify suspicious activity.

 Step One - First decide which service level is required by reviewing the following options, please feel free to contact us with any questions:

Clickrisk tracking code is placed in your web pages to perform sophisticated real-time monitoring of your pay-per-click advertising activity.

Easy to install on your web server, Tracker-Pro is a robust Windows .net application that collects real-time data on clicks for analysis. As part of the basic 12-month service agreement, Tracker-Pro monitors up to 50,000 clicks per month, additional clicks can be monitored upon agreement.

 Step Two - Upon detection of major anomalies, we will contact you right away with a written alert report which details actions to be taken immediately.

 Step Three - Each month, our analysts produce customized reports, based on Tracker-Pro’s findings, which clearly outline the immediate steps you should take to address click fraud, ensure the search engine network puts the appropriate filters in place, and recoup your advertising dollars. Each report is based upon a verifiable, forensic audit trail that captures incidence of click fraud, and can be used as valid evidence to recoup advertising dollars. Click fraud is cyclical, and therefore it is strongly recommended that ongoing monitoring continue. Click fraud volumes fluctuate, and can happen at any time.

 Step Four - Based on the reports, you may wish to engage Clickrisk’s fully managed services. We will act as your advocate, negotiating with the search engine networks on your behalf to obtain the best possible outcome, on an ongoing basis. Should litigation be required, we can act as expert witnesses, providing your legal counsel with verifiable, objective, forensic data in support of your claim.

 Step Five - Depending on the volume of illegitimate clicks Tracker-Pro detects, you may wish to examine your pay-per-click campaigns activity retroactively. With Scanner-Pro, Clickrisk can perform forensic analysis of past activity stretching back as far as your web server log files allow.

publisher-author

ClickRisk LLC

License

Monthly Subscription

Created

2005/08/25

Updated

2006/07/8

Money Back

30 days

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