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More than one-hundred and thirty affiliate managers from a cross-section of the industry were surveyed on their overall statistics, as well as a number of issues about their affiliate marketing channels, such as staffing, recruiting, and management for the updated AffStat Report.

Most affiliate programs exist in a bubble. They are judged to be either a good ROI or not, in comparison to other programs within a company.

While this is a fair assessment of the performance of an affiliate program, it’s important to understand how an affiliate program is performing against like programs. How does your program compare?

The original AffStat Report was published in 2003. I went back and surveyed a group of 130+ affiliate managers on 31 data points for the updated 2005 edition of the report.

The new edition also includes a section where affiliate managers sound off in their own words, a guide to affiliate recruiting, and resources for affiliate managers.

Product Details

  • Spiral-bound: 60 pages
  • Publisher: AffiliateManager.net (January 2003)
  • ISBN: 097335741X
publisher-author
Shawn Collins [did also : Successful Affiliate Marketing for Merchants ]
Version
Spiral-bound
Money Back
30 days
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