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* AdWords Editor 4.0 Windows 2007/10 Software Google Inc


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AdWords Editor is a downloadable account management application for your computer. Designed especially for large AdWords accounts, it allows you to make changes to your account with greater ease and flexibility. Download your campaigns, make bulk or individual edits offline, then upload your changes to your AdWords account.

- Benefits and features include:

  • Navigate your account quickly and easily
  • Locate and edit keywords, CPCs, and more
  • Make bulk changes to keywords and ad text
  • Work offline, then upload your changes
  • Copy and paste keywords and ad text

- What are the benefits of AdWords Editor?

AdWords Editor is a fast, powerful tool for making changes to your account. Whether you’re editing one keyword or adding 100 text ads, the job gets done quickly and easily. Among other benefits, you can:

  • Easily navigate one or more accounts
  • Sort and view statistics
  • Add, edit and delete
  • Make bulk changes
  • Search your account, or a specific campaign or Ad Group
  • Upload changes to AdWords
  • Copy or cut and paste text ads and keywords
  • Export a snapshot of your account
  • Work from your desktop, online or off

AdWords Editor 4.0 New features:

- New features:

    • Mobile ads: View, add, and update your mobile ads on the new Mobile Ads tab.
    • Campaign posting: Select and post only specific campaigns, or post all changes at once.
    • Right-click menus: In the tree view and data view, use the new right-click menus for adding, editing, and deleting.
    • Custom date ranges: Download and view performance statistics for the dates you choose. AdWords Editor stores up to five custom date ranges.
    • Paste to multiple campaigns: Select multiple destination campaigns for campaign negative keywords and sites via the Edit menu > Paste Special.
    • Copy targeting settings: Copy and paste language and location targeting settings between campaigns.
    • Copy only keywords or sites: Copy a list of just your keywords or targeted sites, without the destination URL, bid, or other columns in the data view.

- Updated features:

    • Status in Add Multiple tools: Pause, delete, or resume keywords, sites, or ads with the new ’status’ field.
    • Matching options in Add/Update and Delete Multiple Keywords tools:
      • Use standard AdWords keyword matching option formats (broad, "phrase", [exact], and -negative).
      • Add or delete negative keywords along with regular (positive) keywords.
    • Capitalization on Keywords tab: If two keywords in an ad group only differ by capitalization (such as "Italian Food" and "italian food"), they will be flagged on the Keywords tab.
    • No end date option: Set a specific end date for your campaign, or select ’none’ to have a campaign run indefinitely.

- Other improvements:

    • More languages: This is the first release of AdWords Editor for Czech, Hebrew, Polish, Portuguese (Portugal), English (Australia), and Turkish.
    • Budget Optimizer campaigns: Previously, campaigns using the Google Budget Optimizer (TM) could not be updated in AdWords Editor. Now it’s possible to edit ad groups and keywords within these campaigns. (CPC bids are still managed automatically, and therefore cannot be edited.)
    • Better menu access keys for non-English locales.
publisher-author
Google Inc [did also : FeedBurner Email RSS Autoresponder , Google Video , YouTube , AdWords Editor 4.0 MacOSX , AdWords Editor , Froogle , Blogger ]
Version
4.0
License
FreeWare
Created
2006/01/24
Updated
2007/10/24
Money Back
n/a
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