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AdGooroo Trademark Monitoring™

Finds those advertisers who are bidding on or incorporating your trademarks in their ad copy. Daily alerts, executive summaries, and automated complaint forms save you time and money. Protecting your company’s brand name has never been easier.


Is trademark infringement on the search engines harming your company? Most companies do nothing to stop it because of the time and labor involved. AdGooroo’s 24/7 automated trademark monitoring service solves this problem by identifying those advertisers who are bidding on or using your trademarks in their ad copy. This service arms you with daily alerts, executive summaries, day-by-day infringement records, and automated complaint forms. Protecting your company’s brand name has never been easier.


Top Reasons to Subscribe to AdGooroo Trademark Monitoring™

- Time and Cost Savings - AdGooroo frees up many hours of yours or your employees’ time by both eliminating the need for exhaustive, manual searches and automatically creating infringement complaint letters.
- Thorough Results - AdGooroo can search hundreds or even thousands of keywords a week. We monitor both Google and Yahoo in the US, UK, and Japan.
- 100% Accuracy - Our agents continually monitor the search engines 24 hours a day. AdGooroo even catches offenders who try to escape detection with exact matching, regional targeting, or day-parting.
- Timely - You will receive daily email alerts for all infringement occurring in the past 24 hours
- Instant Complaint Letters - AdGooroo will automatically create well-documented and error-free complaint letters suitable for submission to the search engines.
- Reduced Legal Exposure - Negligence in protecting trademarks may hinder your company’s ability to exercise legal control over their intellectual property in the case of a dispute. Using AdGooroo to combat trademark infringement demonstrates your company’s commitment to protecting their valuable IP.


Why Does Trademark Infringement Matter?

When you fight trademark infringement, you...

  • Increase your online revenues
  • Protect your brand
  • Stop diversion of traffic to copycat websites
  • Make it harder for competitors to counterfeit your offerings, services, and products

As valuable as these benefits may be, protecting your trademarks is a tedious process that consumes you or your employees’ valuable time. Until recently, the only way to identify trademark infringement was to hire someone to manually click on one search engine page after another while looking for infringing ads. Sometimes that person is a highly-skilled campaign manager, but often it’s a highly-paid assistant at your company’s law firm.

AdGooroo solves this problem and saves your company time and money. Our automated agents monitor all search engine advertising on a 24/7 real-time basis and alert you to all unauthorized trademark use. AdGooroo automatically records all infringement and produces both executive and detail-level reports suitable for legal documentation. It will even automatically generate infringement complaints ready for submission to the search engines!


How many keywords do I need?

To use AdGooroo properly, you must monitor a sufficient number of keywords. By picking a larger number of related keywords in each group, you will automatically filter out advertisers who are not true competitors and receive a better snapshot of the advertising landscape that reaches the customer segments you’re targeting. Ideally, each keyword group you track should have around 100 keywords. Choosing fewer than 25 will give you poor results.

You will also need more keywords if you wish to monitor multiple search engines or regions. Your account is charged for each keyword, search engine, region you select. So monitoring a single term on both Google and Yahoo within the US and UK counts as 4 keywords total.


AdGooroo Trademark Monitoring™ Features & Benefits

- Customer Type :

    • Brand Name Advertisers
    • Affiliate Program Managers
    • Agencies

- Daily Email Alerts
- Search Engines Coverage

    • Google
    • Yahoo
      - International Coverage
    • Australia
    • Canada
    • Japan
    • United Kingdom
    • USA

- Trademark Monitoring

    • Real-time Monitoring
    • Executive Reports
    • Detail Reports
    • Search Ad Copy
    • Auto Complaint Letters

- Customer Support

    • Online Forum
    • Email Support
    • Telephone Support

AdGooroo Trademark Monitoring™ Pricing

AdGooroo’s trademark monitoring service is priced at US$499 per client. Discounts are available for agencies who wish to provide this service for multiple clients.

publisher-author
AdGooroo LLC (Richard Stokes)(Scot Robnett) [did also : AdGoroo SEM Insight ]
License
1 Client License
Created
2004/02/4
Updated
2006/12/19
Money Back
n/a
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